Your Authentic Brand With Paul Soong

On 14 January 2011, Paul Soong (founder of socially responsible design agency The Church, and mover & shaker behind Semi-Permanent) talked about authenticity in a socially networked, transformational world can come to define who you work for, how far you can go and if you actually enjoy the journey.

Here’s the video of his talk:

Your Authentic Brand with Paul Soong from SummerOfTech on Vimeo.